Omdia reported that HONOR achieved 11% year-over-year growth in global smartphone shipments during 2025.
This performance placed HONOR first among the world’s top ten smartphone vendors in terms of growth rate.
Strong Performance in Premium Markets
Separate data from International Data Corporation (IDC) shows that HONOR also led overseas shipment growth in key premium segments during the first three quarters of 2025.
These segments include:
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Smartphones priced above $300
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Premium and upper mid-range devices
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Tablets priced between $300 and $600
This indicates that HONOR is not only selling more devices but also expanding into higher-margin premium categories.
Company Acknowledges Global Momentum
HONOR President of Sales and Services Wang Ban acknowledged the achievement in a post on Weibo, highlighting the company’s growing presence in international markets.
New AI and Foldable Phones Coming Soon
HONOR is expected to unveil several new devices at Mobile World Congress (MWC) in Barcelona this March.
Reports suggest upcoming launches may include:
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HONOR ROBOT PHONE – an AI-integrated smartphone
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HONOR Magic V6 – next-generation foldable flagship phone
Focus on AI and New Form Factors
These products are part of HONOR’s Alpha Plan, a strategy centered on artificial intelligence and innovative device designs.
Final Thoughts
HONOR’s rapid growth shows how the brand is becoming a serious competitor in the global smartphone market, including in emerging markets like Pakistan where demand for feature-rich devices continues to rise.
